Talk with Your Customers

by Sandra Wear July 15, 2011

I did a post last week about the importance of knowing your customer, your end-user.  Sometimes your end-user and your customer can are one and the same.  But sometimes your customer is the one paying you directly for your product and the end-user, person using your product, is someone else.  Either way it’s important to [...]

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Do What You Say You’re Going to Do

by Sandra Wear July 12, 2011

Over the weekend I watched Jason Calacanis interview Fred Wilson for a segment in “This Week in Startups”. Fred Wilson is a principal at Union Square Ventures based in NYC. Jason Calacanis is an Internet entrepreneur and blogger. Jason asked Fred what advice he’d give to entrepreneurs looking to garner investment capital from his firm. [...]

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Ownership-Management Boundary Makes for Better Business & Exits

by Sandra Wear July 7, 2011

Differentiating between the responsibilities of ownership versus management is not just good business practice, it’s fundamental for any business wanting to grow and planning a future exit. Clearly separating ownership and management’s responsibilities allows you to not only attract the key expertise necessary to grow the business but also retain the individuals necessary for this [...]

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Key to Maximizing Business Valuation? Know Your Customer, Your End-User.

by Sandra Wear July 5, 2011

The connection between your customer and your business valuation is frequently overlooked.  (For purposes of this post, I’m specifically referring to your customer as the end-user of your product.) Your customer can provide information about: how your products are used; how your products are perceived; how your products provide value. Without this information you can’t [...]

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Sales & Marketing – you can’t have one without the other

by Sandra Wear June 28, 2011

Unfortunately, more often than not Marketing budgets are the first to be cut and the last to be added or increased. What I’ve learned – and best practices support this – is that Marketing drives Sales and Sales feeds Marketing. Sales & Marketing need to function as a single unit within a business. You can’t [...]

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Change is Disruptive NOT Destructive

by Sandra Wear June 23, 2011

Change is Disruptive More often than not I’m in a business environment in a context of suggesting or implementing change.  So I hear a lot of “let’s change but not disrupt”.  But the reality is that change IS disruptive.  When you change something, however big or small, you’re doing differently what you did before.  So, [...]

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RIM WAS way ahead of the game, did it just stop playing?

by Sandra Wear June 21, 2011

In just over a decade RIM has gone from being revolutionary to having an ‘aging product line’ as recently cited by co-CEO Jim Balisillie. RIM has failed to keep up to market changes and primary competitors Apple and Google.  What happened?  How did RIM go from being way ahead of the curve to trying to [...]

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Canucks Come Close; Playoffs Show Sportsmanship & Much More

by Sandra Wear June 16, 2011

History Was Almost Made Last night was almost a historic moment for Vancouverites, Vancouver Canucks’ fans and of course, the Vancouver Canucks.  The Canucks came oh so close to winning the Stanley Cup for the first time in their 40-year franchise history.  The moments leading up to the Cup’s deciding game have been pretty exhilarating.  [...]

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